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Mahindra has introduced the XUV 3XO, a compact SUV priced under ₹12 lakh, aiming to capture the growing demand for SUVs in the Indian market. A standout feature is the inclusion of Dolby Atmos audio technology, available in the newly launched REVX A, AX5L, AX7, and AX7L variants. This audio setup boasts a 6-speaker system with a subwoofer, promising a rich audio experience. Deliveries for all four Dolby Atmos-equipped variants are scheduled to commence from mid-September 2025. This marks Mahindra’s fourth vehicle series to offer Dolby Atmos, following the BE 6 and XEV 9e electric SUVs and the Thar ROXX.
