E‑commerce leads complaints, drives ₹74 crore refunds via NCH

E‑commerce platforms generated the highest volume of consumer grievances handled by the National Consumer Helpline, with 100,466 complaints filed between April 2025 and July 2026. These cases resulted in refunds surpassing 74 crore rupees, marking the sector as the primary driver of the helpline’s overall 105‑crore‑rupee recovery. Travel and tourism followed, contributing more than 10 crore rupees in refunds. The NCH’s convergence‑based system digitally forwards complaints to the relevant companies, monitors progress, and collects consumer feedback to guarantee compliance within stipulated timelines.