Shu Feihong’s Team Engages with Self‑Help Group Products, Boosts Rural Entrepreneurship

During a three‑day tour of the NTR district, Chinese Ambassador Shu Feihong and his delegation spent time at the Punami ghats where the National Saree Expo 2026 is held.\nThey visited multiple stalls run by women’s Self‑Help Groups, evaluating textiles, hand‑loomed sarees, embroidered accessories and other locally produced items.\nThe ambassador’s entourage purchased several products, signalling confidence in the quality and market potential of these rural ventures.\nShu Feihong commended the ingenuity and resilience of the women entrepreneurs, describing their efforts as a model of economic empowerment through community‑based enterprises.\nThe visit underscored the importance of events like the National Saree Expo in providing visibility, networking opportunities and expanded market access for rural women artisans.